How to Find a Creative Business Name

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Thinking of names can be the most challenging task in starting a new business. With so many options to choose from, coming up with a name that is memorable and also relevant to your business can be an arduous process. To make things easier for you, we’ve put together a list of creative ways to find that perfect business name for your company. Whether you want something general or more specific, there are so many great methods out there that will help you find the perfect name for your business. Read on to discover how!

Ask your friends and family
The most obvious place to start is with your friends and family. People who know and love you will have no problem coming up with creative suggestions. And as they’re people who know you best, they’ll be able to find a name that’s meaningful to your business and speaks to your vision. Try to think outside the box, and don’t be afraid to ask for their input. For example, if you’re naming a bakery, maybe they’ll suggest a name like “sweet things”. At first you might think that that’s not creative at all, but it will help customers immediately know what your business does.

Use an online naming tool
There are tons of online naming tools out there that can help you generate some creative business name ideas. You’ll just need to input a few key details about your business and you’ll be presented with a list of potential names. This is a really good way to get your creative juices flowing and expand your idea of what a suitable name for your business should be. Another advantage of using an online naming tool is that you don’t have to worry about copyright infringement. All of the names generated by the software are 100% original and unique. These software programs use algorithms that allow you to choose a general direction for your naming and then narrow it down to one specific name. You can choose a naming direction by keyword, mood, or category.

Create a list of words that describe your business
Before you start putting together a name, you should have a good understanding of exactly what your business does. Once you’ve chosen a niche and have a better idea of your target market, you can start to compile a list of words that describe your business. This can be a great starting point when you’re choosing a name for your business, as it will help narrow down your options and give you a starting point from which to choose. You’ll also be able to reverse engineer this list and get some great ideas for your company’s description too. Make sure you include some key keywords in this list that will help potential customers find you online.

Check the availability of your preferred names
Before you invest too much time in brainstorming and coming up with a perfect name, it’s important to check if it’s available. There are a few different ways you can do this. The first is to Google the name and see if any results show up. If there are any results that have the name of the company in them, then it’s likely the name is already in use. Another option is to visit a website like, which will let you know if any of the names you’ve come up with are available to register. Remember to check variations of the name too, as sometimes slight changes can make all the difference.

Visit a Naming Agency
If you’re struggling to find the perfect name for your business, it might be time to call in the experts. There are naming agencies out there that will help you find the perfect name for your company. You’ll just need to send them information about your business and your requirements, after which they’ll come up with some suggestions for you to pick from. This is a really good option if you’re running out of ideas or if you’re just not very good at naming things. Finding a naming agency shouldn’t cost you too much either, and you can usually find some great deals online. Keep in mind that naming agencies are not always able to provide you with a 100% original name. If your niche is particularly unique, you might find that the agency you’ve hired has already given the name to a dozen other businesses.

Go to a brainstorming session with your team
If you have a small team at your company, you might want to take advantage of their expertise and get them involved in coming up with a name. You can do this by inviting them to a brainstorming session. Try to be as inclusive as possible during this meeting, as everyone on your team has ideas and creativity. You can use a variety of methods to come up with ideas and facilitate the brainstorming session. For example, you could use a fishbowl technique where one team member writes down their name ideas and places them in a bowl. Then, another team member chooses a name from the bowl and writes that down. You can also try free association and word association exercises.

Summing up
Finding the perfect name should be your first step when starting a new business. A name is the first thing that people will see and something that will stick in their mind. It can be used in every aspect of your company and should be memorable. If you’re struggling to find the perfect name for your business, try out some of the techniques above and don’t give up. Eventually you’ll find the name that’s just right for you and your company. Remember that a name is more than just a word or phrase, it should also have a meaning and reflect the culture of your company. The name of your company is the first thing potential customers will see. You want that name to be memorable, to reflect the type of business you run, and be easy to pronounce and spell.

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